# Simpu > Simpu is a unified customer engagement platform that helps businesses manage customer interactions across multiple channels, including SMS, email, and more. ## Docs - [Airtime](https://docs.simpu.co/api-reference/airtime/buy.md): Buy airtime - [Authentication](https://docs.simpu.co/api-reference/authentication.md): Simpu authenticates your API requests using your account's API keys. If a request doesn't include a valid key, Simpu returns an invalid request error. If a request includes a deleted or expired key, Simpu returns an authentication error. - [Data Models](https://docs.simpu.co/api-reference/data-model.md): A quick overview to how Simpu data is structured - [Introduction](https://docs.simpu.co/api-reference/introduction.md): Simpu is a unified customer communication platform. - [Create row](https://docs.simpu.co/api-reference/lists/create_row.md): Create a new contact row - [Delete row](https://docs.simpu.co/api-reference/lists/delete_row.md): Delete a specific row from the contact table - [Get contact list](https://docs.simpu.co/api-reference/lists/get_contact_list.md): Gets the contact list for the organisation.If no contact table exists, it creates a default template table. - [Get row](https://docs.simpu.co/api-reference/lists/get_row.md): Get a specific row in a contact table - [Query Rows](https://docs.simpu.co/api-reference/lists/query_rows.md): Query contact rows - [Update row](https://docs.simpu.co/api-reference/lists/update_row.md): Update a row in a contact table - [Lookup](https://docs.simpu.co/api-reference/lookup/phone.md): Lookup a Phone - [Send Email](https://docs.simpu.co/api-reference/mails/send.md): Send an Email - [Get Token](https://docs.simpu.co/api-reference/otp/get.md): Retrieve a single OTP based on the ID supplied - [Get OTP by Recipient](https://docs.simpu.co/api-reference/otp/get-by-recipient.md): Retrieve all OTPs based on the recipient supplied - [Request OTP](https://docs.simpu.co/api-reference/otp/request.md): Request an OTP token - [Revoke OTP](https://docs.simpu.co/api-reference/otp/revoke.md): Revoke a single OTP based on the ID supplied - [Verify OTP](https://docs.simpu.co/api-reference/otp/verify.md): Verify an OTP token - [SMS Character Sets](https://docs.simpu.co/api-reference/sms/gsm-character-sets.md): Complete Guide to SMS Character Sets (GSM) - [Send SMS](https://docs.simpu.co/api-reference/sms/send.md): Send an SMS message - [SMS Final Status Codes](https://docs.simpu.co/api-reference/sms/smpp-error-codes.md): List of final status codes for SMS messages - [Webhooks](https://docs.simpu.co/api-reference/webhooks.md): Everything you need to know on how to monitor events when specific actions take place in your integration. - [Inbox Product Updates](https://docs.simpu.co/changelog/inbox.md): New updates and improvements to Simpu's Inbox Product - [Mails Product Updates](https://docs.simpu.co/changelog/mails.md): New updates and improvements to Simpu's Mails Product - [Texts Product Updates](https://docs.simpu.co/changelog/texts.md): New updates and improvements to Simpu's Texts Product - [Introduction](https://docs.simpu.co/sdk/introduction.md): Simpu Client SDKs - [Broadcast Hooks](https://docs.simpu.co/sdk/mails/core/broadcast.md) - [Email Domain Hooks](https://docs.simpu.co/sdk/mails/core/domain.md) - [Introduction](https://docs.simpu.co/sdk/mails/core/introduction.md) - [Simpu Provider](https://docs.simpu.co/sdk/mails/core/provider.md) - [Recipient Hooks](https://docs.simpu.co/sdk/mails/core/recipient.md) - [Sender Profile Hooks](https://docs.simpu.co/sdk/mails/core/sender-profile.md) - [Templates Hooks](https://docs.simpu.co/sdk/mails/core/template.md) - [Examples](https://docs.simpu.co/sdk/mails/examples.md) - [Installation](https://docs.simpu.co/sdk/mails/installation.md) - [Introduction](https://docs.simpu.co/sdk/mails/introduction.md): Simpu Mails SDK - [Delivery Chart](https://docs.simpu.co/sdk/mails/ui/components/delivery-chart.md) - [Engagement Item](https://docs.simpu.co/sdk/mails/ui/components/engagement-item.md) - [Overview Item](https://docs.simpu.co/sdk/mails/ui/components/overview-item.md) - [Introduction](https://docs.simpu.co/sdk/mails/ui/introduction.md): Simpu Mails SDK - [Overview](https://docs.simpu.co/sdk/mails/ui/pages/overview.md) ## OpenAPI Specs - [openapi](https://docs.simpu.co/api-reference/openapi.json)